Last Friday, Realogy announced an online listings distribution strategy that will benefit home buyers and sellers as well as the more than 320,000 real estate sales professionals 
who belong to its franchise networks. All property listings, including those in the Hamptons, that currently reside on the CENTURY 21®, Coldwell Banker®, and ERA® brand Web sites will be uploaded to the Google search engines.
The listings distribution strategy will significantly broaden exposure for Realogy brand listings, including NRT Incorporated which operates The Corcoran Group and Allan M. Schneider Associates Inc brands.
“Our brand Web sites are some of the most highly trafficked and comprehensive sites in real estate today,” said Richard A. Smith, vice chairman and president of Realogy Corporation. “Our announced distributed listing strategy follows an intense study of the advantages of the broad distribution of our listing inventory. This serves as a milestone in our strategy to maximize the advantages of the Web for the benefit of our franchisees, our operating company and our customers.”
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