Authors@Google: Avinash Kaushik
Howto, Technology, Video, Web Analytics | (0)
"Web Analytics: An Hour a Day" is the first book by an in-the-trenches practitioner of web analytics. It provides a unique insider's perspective of the challenges and opportunities that web analytics presents to each person who touches the Web in your organization. Rather than spamming you with metrics and definitions, Web Analytics: An Hour a Day will enhance your mindset and teach you how to fish for yourself.
Avinash Kaushik is a expert in web analytics and author of the top-rated blog Occam's Razor. In this book, he goes beyond web analytics concepts and definitions to provide a step-by-step guide to ...